The PRVA

Talking and thinking about PR in Austria surely brings you across the PRVA. This regulatory institution for public relations in Austria was founded in 1998.

I’d say that this could mark the beginning of PR becoming a trend in Austria.

The 40 founding members decided to act regarding the “Code of Athens”, which was initialised by the CERP in 1965.

The main purpose of this organisation is to provide guidelines for the profession of public relations and to discuss issues concerning PR and its environment.

If you’re interested in the different topics the PRVA is discussing (amongst others trends in the field of public relations) you should take a look at the homepage.